To sustain your business in a highly competitive market through SMS text messaging, businesses should fulfill their customer’s preferences which are constantly changing from time to time.

Most customers have consistently sought a fast, convenient and easy transaction process. As a result, the era of mobile applications is booming.

Here are some of the few tips on how SMS text messaging platform benefits your mobile apps:

1. SMS API Integration

Integrate your mobile apps with SMS API allowing you to confirm/verify the identity of your users. When your user register on your mobile apps, an OTP code will be generated and sent out to the user’s mobile number. The user needs to enter the code to verify his/her account.

Hence, it can ensure the mobile application protects the user against fraudulent login attempts. Concurrently, you may collect your user’s data such as their phone number and name.

2. Send Promotion Code / Discount Coupons

To sustain loyal customers whilst maintaining existing customers, you may send promotion codes or discount coupons by using the SMS blasting service to your customers. Wondering where to get your customer’s database? Yes, it’s through the verification process mentioned earlier.

Apart from the promotional SMS, mobile app developers can also send a single-use coupon code whereby every SMS receiver will automatically receive a unique coupon URL that has limited time usage. Users will be attracted to your products or services to use the coupon that they received.

3. SMS Reminders and Alerts

Customer service and engagement are crucial for ensuring that your user is satisfied with your products or services. SMS update is on a recurring basis.

SMS is one of the most convenient and fastest options to reach your users instantly. For instance, you can inform your mobile app’s user, that your application has launched a new version so that your user can update the application and you can also send a reminder message to your user when there is any cart abandonment in the user’s account.